Steve Jobs presented the new state-of-the-art Apple Inc campus in Cupertino yesterday. But it was what Jobs said at one point in the presentation about the campus and its Cupertino location, that should sound like nails to a chalkboard for the San Jose’s citizens and city counsel. He said that if Apple were to move, they would have to look to Mountain View. Add Apple to a list of countless other companies who have avoided downtown San Jose when thinking of building a corporate HQ.
Back in early 2000, Google Inc started in Mountain View and decided to move in the old Silicon Graphics HQ when they expanded and created the Googleplex. When HP moved from Cupertino last year, it went to Palo Alto. Yahoo Inc is in the process of building a new campus in Santa Clara. Facebook recently moved from Palo Alto to Menlo Park. And recently, Microsoft has been talking about moving to Moffet Field in Mountain View. Even within San Jose, most companies have avoided downtown. When Brocade moved from its Skyport location near SJC, it moved further away from downtown to North San Jose. Cisco Systems, Ebay/Paypal, and Tivo are all in North San Jose.
First, it must be noted that according to wikipedia.org Adobe Systems has about 2,000 employees in downtown, making it the biggest non-government employer in downtown. But it’s only 12th on the list of top employers in San Jose. San Jose State is 8th on the list and the highest employer downtown at 3,100. Apple’s new campus will hold 12,000 employees, imagine if a similar company like Cisco Systems which has over 11,000 employees decided to move into downtown and took a similar approach as Apple in planning. Meaning a campus that is both state-of-the-art and yet compliments the environment and has the added touches like the planned apricot orchard. It would be an amazing addition to downtown. If not Cisco, IBM has 7,500 employees in San Jose or Ebay which has 3,000.
So what is it about downtown San Jose that makes big companies avoid building corporate HQ’s? Are rents to high? Is about parking? Is there a solution? Leave your comments here.
Info retrieved from: